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Creating and Selling Art - Aaron Westerberg Interview
Aaron Westerberg talks about making money selling art in galleries, how to effectively use social media to sell your art and how he approaches creating his work. Want more Aaron Westerberg? Check out his new demo in the Proko store: http://proko.com/westerberg
Aaron Westerberg Color Sketch Tour: https://www.youtube.com/watch?v=R_IytAnahvA
Aaron Westerberg Painting Demo: http://proko.com/westerberg
TOPICS:
01:01 Who did you study with?
02:41 How did you study art? Alla Prima book.
04:29 Tips for selling art online
05:37 What should you post to your social media profiles?
06:26 Aaron’s breakout success story on using social media
08:48 How many paintings did you sell in your first social media art sale?
09:30 The importance of selling directly to customers
10:07 Selling your work in a gallery
11:36 More social media advice
12:08 Painting process
15:22 Work from photos or a live model?
16:35 What do you experiment with in each color study? Composition, color, or the pose?
17:23 Where do you get your models?
18:30 Self Portraits
20:35 What’s your story behind the painting ‘Intent’?
22:24 Emotion in painting
23:25 Do you ever feel like you’re repeating yourself?
26:49 Looking at artwork at museums and galleries
29:39 What can people expect from you in the future?
30:34 Where to find Aaron Westerberg
Related Links:
Purchase the book Alla Prima II, discused at 03:18, in the Proko store: http://www.proko.com/books/
Subscribe to Proko: http://bit.ly/SubProko
Watch More Proko: https://www.youtube.com/watch?v=iM-fsKPdsTY&index=16&list=PLtG4P3lq8RHH29KH3_kZF6EvQxB2k_AEa
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Credits
Host - Stan Prokopenko (http://www.stanprokopenko.com)
Artist - Aaron Westerberg (https://aaronwesterberg.com/)
Camera - Brandon Storer
Editing - Yana Popova, Sean Ramsey, Stan Prokopenko
Music Used with Permission
Intro - The Freak Fandango Orchestra
About Proko:
Instructional How to Draw videos for artists. My drawing lessons are approachable enough for beginners and detailed enough for advanced artists. My philosophy is to teach timeless concepts in an entertaining way. I believe that when you are having fun, you learn better. I take pride in producing high quality videos that you will enjoy watching and re-watching.
#AaronWesterberg #HowToSellArt #MarketingArt